Apple has announced the launch of iPhone 7 and iPhone 7 Plus (PRODUCT) RED Special Edition featuring a vibrant red Aluminium finish. The special edition phone will help benefit (PRODUCT) RED, the AIDS charity.
“Since we began working with (RED) 10 years ago, our customers have made a significant impact in fighting the spread of AIDS through the purchase of our products, from the original iPod nano (PRODUCT)RED Special Edition all the way to today’s lineup of Beats products and accessories for iPhone, iPad and Apple Watch,” said Tim Cook, Apple’s CEO.
“The introduction of this special edition iPhone in a gorgeous red finish is our biggest (PRODUCT)RED offering to date in celebration of our partnership with (RED), and we can’t wait to get it into customers’ hands.”
For those unfamiliar, Apple’s (RED) partnership sees it donate a certain percentage of sales to the Global Fund to support HIV/AIDS programs and help deliver an AIDS-free generation.
The red iPhone comes with a white bezel on the front, which has already been mocked by some for looking strange from that angle. But the back features the steel Apple logo seen on the other phones, which pops out of the red colour of the handset.
A statement from the company:
“Both special edition models are available worldwide beginning Friday, March 24 and start shipping to customers by the end of March in the US and more than 40 countries and regions, including Australia, Belgium, Canada, China, France, Germany, Hong Kong, Italy, Japan, Mexico, Netherlands, New Zealand, Russia, Singapore, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, the UK and United Arab Emirates. Brazil, Chile, Colombia, India, Turkey and other countries will follow in April.”
iPhone 7 and iPhone 7 Plus (PRODUCT)RED Special Edition will be available in 128GB and 256GB models starting at price of Rs 82,000 from Apple Authorised Resellers.
But there is no official confirmation about price in India of iphone7 and iphone7 plus.